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More self-administered healthcare requires innovative packages that are tailored for patients and caregivers in a design-centric approach that also shows care for the planet, as these examples show.

The main therapeutics are focused on oncology (17.2%), immunology (16.5%), and antidiabetics (11.6%). Pharmaceutical markets remain highly regulated, whether the product is prescription or over-the-counter (OTC) medicines. There are some differences related to administration routes (there are higher regulations for injectables, for example) and different users.
Patients are not the only end users, though. Practitioners and caregivers can be in contact with drug forms, too. Different users have different needs that the pharma industry should take into account to create the best packaging solutions.

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